Execute cross - functional marketing campaigns supporting sales of Transamerica’s life insurance products. Manage digital marketing components and evaluate project effectiveness with creative team collaboration.
About the role
- Lead Acquisition Marketing Manager owning and scaling third-party lead acquisition programs at Lower. Responsible for managing vendor relations, budget optimization, and performance analysis.
Responsibilities
- Own Lower’s third-party lead acquisition program end to end
- Identify, evaluate, onboard, and manage lead vendors
- Define and refine lead buying criteria
- Allocate and optimize budgets
- Analyze performance at a granular level
- Partner cross-functionally with Sales, Ops, Credit, and Analytics
- Establish benchmarks and vendor accountability
- Communicate insights to senior leadership
Requirements
- 4–6 years of experience in performance marketing or analytics-heavy roles
- At least one year of experience in lead buying or affiliate marketing
- Strong analytical and financial judgment
- Comfortable managing vendors and budgets
- Excellent communicator
- Thrives in a fast-moving environment, with strong planning and follow-through
- Experience in mortgage, fintech, or regulated industries strongly preferred
Benefits
- Extended benefit offerings including medical/dental/vision
- Parental leave
- Life insurance
- Short- and long-term disability
- Paid holidays and paid time off
- 401K with company match
- Discount on home mortgage refinances or purchase
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Marketing Strategy Manager responsible for owning marketing strategy for non - residential customer groups. Leading initiatives that drive brand growth and customer engagement within Ferguson.
Administrative support for Vendor Development Managers at TIM, a leading IT distributor in Wiesbaden. Responsibilities include registration of IT projects, data transfer, and newsletter creation.
Consumer Marketing Coordinator supporting consumer marketing team for Northern Europe at ResMed. Managing operations and coordinating marketing projects across products in multiple markets.
Werkstudent im Marketing bei GRÄFE UND UNZER, Erstellung von 3D Cover und Verkaufsunterlagen. Arbeiten in einem kollegialen Umfeld mit flexiblen Arbeitszeiten.
Intern in the commercial sector focusing on marketing and public relations at Omexom EBEHAKO GmbH in Zwickau. Engage in practical tasks and gain insights into various business areas.
Trade Marketing Manager at mera, developing and implementing marketing strategies and campaigns for brand success. Collaborating closely with sales and brand management teams in a dynamic work environment.
Senior Marketing Manager defining marketing strategy for GSS's transformation in fintech. Driving brand awareness and engagement through innovative campaigns and market positioning.
Intern in Marketing and Communication at Etam Spain supporting the communication team. Involved in key marketing tasks like trade marketing, influencer management, and logistics.
Marketing Manager leading storytelling strategies at a mission - driven mental health organization. Crafting marketing initiatives and content to engage diverse audiences for organizational growth.