Senior Marketing Manager defining marketing strategy for GSS's transformation in fintech. Driving brand awareness and engagement through innovative campaigns and market positioning.
Responsibilities
Shape how we articulate our vision to the market.
Define and drive a marketing strategy that positions GSS as the credible, innovative, and trusted partner.
Translate complex technical and regulatory concepts into clear, compelling messaging and content.
Own and enhance the GSS brand, ensuring consistency, clarity, and relevance across all channels.
Design and execute multi‑channel campaigns to drive awareness, engagement, and pipeline growth.
Plan and deliver high‑impact events, webinars, and thought‑leadership opportunities.
Partner with product, sales, regulatory experts, and leadership to align marketing activity with business priorities.
Track, analyse, and report on marketing performance to support decision‑making and continuous improvement.
Stay current with SaaS, fintech, and regulatory marketing trends to ensure GSS remains relevant, differentiated, and competitive.
Provide leadership, coaching, and day‑to‑day management for our internal senior designer.
Own the company intranet (myGSS) and ensure clear, consistent, and engaging messaging across all internal channels.
Requirements
Proven experience (4 - 6+ years) in marketing, with a strong track record across brand, product marketing, demand generation, and events.
Experience within fintech, SaaS, or financial services is highly desirable.
Background in marketing, communications, or a related field.
Professional development or certifications in digital marketing, brand strategy, or SaaS growth disciplines are advantageous.
Deep understanding of modern B2B marketing practices, including brand development, messaging, multi‑channel campaigns, content creation, and event execution.
Comfortable translating complex technical and regulatory concepts into clear, compelling marketing materials.
Strong ability to operate in a stand‑alone capacity, owning the full marketing remit while collaborating effectively across product, sales, regulatory experts, and senior leadership.
Excellent communication and interpersonal skills, with the ability to influence and align stakeholders.
Experience using data‑driven insights to shape campaigns, evaluate performance, and optimise marketing spend.
Ability to interpret marketing metrics and turn them into actionable recommendations.
Thrives in a fast‑paced, high‑growth environment. Demonstrated ability to manage competing priorities, adapt to new challenges, and evolve marketing approaches as the business scales.
Benefits
30 days of holiday (plus bank holidays)
Comprehensive Benefits including a generous pension scheme, private medical insurance, and life assurance.
Access to EAP, YuLife, holistic wellbeing programs, and a Virtual GP for your health and happiness.
Hybrid working environment with a ‘work abroad’ policy for up to 4 weeks a year.
Access to Udemy, a learning platform with thousands of top-rated courses to develop both tech and business skills.
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