Director of Marketing responsible for driving measurable student acquisition growth through data - informed marketing strategies for OU Education Services. Collaborating cross - functionally to optimize marketing performance and enrollment outcomes.
About the role
- Marketing Executive managing B2B marketing channels and campaigns for Ticketmaster Ireland. Delivering effective marketing communications to drive fan acquisition and engagement.
Responsibilities
- Delivering effective marketing communications & campaigns to drive fan acquisition, engagement, and ticket sales
- Populating Ticketmaster.ie with timely, relevant and quality content
- Create engaging campaigns across CRM, social and content channels
- Liaising with clients, venues and internal departments on the promotion of events
- Use and develop the existing CRM systems, reporting and insight tools to track and report on sales performance and KPIs
- Deliver specific B2B marketing campaigns and initiatives across B2B channels to maximise the wealth of products and services to existing and potential clients, resulting in winning new business in a variety of genres, increasing product adoption and increasing our brand perception in the market
- Keep existing clients aware of product news through all B2B channels including website news pages, client intranet sites, social channels and newsletters
- Update the Ticketmaster B2B website using content creation to help increase reach, communicate key messages and generate leads
- Plan and deliver the content strategy for the B2B LinkedIn to increase reach and engagement with existing clients, prospect and industry plus influence leads and brand reputation
- Monitoring and analysis of online and marketing platforms
- Troubleshooting issues and liaising with relevant departments for resolution
- Undertake any other relevant duties which fall under the general scope of the marketing role
Requirements
- 3rd level degree in marketing or related discipline is advantageous
- Solid experience in a marketing position (agency or client)
- Brand, content marketing and campaign experience
- Experience with B2B marketing channels and content management systems including websites, LinkedIn and other social channels
- Essential – strong creative, copywriting, proofing skills and attention to detail
- SEO focused content writing experience
- Working knowledge of Microsoft office packages to a competent standard including Power Point
- Ability to learn use of proprietary systems quickly
- Analytical skills to measure, evaluate and report against goals
- Understanding of data protection principals
- Previous experience with Design software, WordPress and/or CRM systems is beneficial
- Social Media experience, TikTok specifically would be advantageous
- Knowledge of and passion for Irish entertainment industry and landscape
Benefits
- Access to free live events through our exclusive employee ticketing program
- Generous vacation
- Healthcare
- Retirement benefits
- Student loan repayment
- Tuition reimbursement
- Six months of paid caregiver leave for new parents including fostering
- Perks like Roadie Babies helping new parents care for their babies on work trips
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Director responsible for marketing strategy and demand generation for J Wray & Nephew. Leading integrated marketing efforts across Jamaica and partnership markets for sustainable growth.
Marketing Executive responsible for engagement and growth through marketing strategies for legal professionals. Managing campaigns and analyzing performance to improve reach.
Executive Assistant providing high - level support for CMO & EVP of Global Communications at NYC Tourism + Conventions. Coordinating meetings, managing schedules, and supporting strategic initiatives.
Senior Director of Marketing defining marketing vision and strategy for fintech company. Leading global marketing efforts to drive demand and revenue growth.
Director leading Customer engagements and managing a team at Analytic Partners. Focusing on customer analytics and business growth for major advertisers.
Head of Marketing responsible for growth strategies at an AI - powered SaaS company. Focusing on user acquisition, product marketing, and leading the marketing team.
Head of Marketing leading the marketing strategy at drink&paint. Focusing on brand - building, performance, and team leadership in a dynamic startup environment.
Head of Marketing leading the launch of frexalimab, a neurology asset for Multiple Sclerosis. Join Sanofi in transforming care for patients with immune challenges.
Lead US marketing strategy as Head of Marketing for Sanofi's neuromuscular brand. Shape market understanding and go - to - market plan for a late - stage neurology asset.