Digital Marketing Specialist developing comprehensive digital marketing strategies at TMEIC Corporation Americas. Managing online marketing channels, SEO, and performance analytics to drive brand awareness.
About the role
- Online Marketing Manager focused on META Ads for finance and insurance industry. Collaborating with clients to enhance marketing strategies and execution.
Responsibilities
- Conceptualize advertising strategy
- Create ad copy, texts and creatives
- Set up advertising campaigns on Facebook and Instagram for lead generation
- Create landing pages, forms and thank-you pages using Perspective
- Define audience targeting, conduct competitor research and keyword research
- Provide support, monitoring and optimization of ad creatives and the Facebook Business Manager
- Analyze, review, optimize and report on the performance of online channels and measures using web tracking and analytics tools
Requirements
- Proven experience in online marketing for financial, insurance and real-estate advisors
- Analytical, methodical and structured thinking
- Strong organizational skills
- Results- and solution-oriented mindset
- Excellent team skills
- Confident presence and an independent working style
- Ability to follow existing processes
- Quick comprehension and high discipline
- Strong communication skills and a keen eye for precision
- Clean and error-free written expression in German
Benefits
- Company-sponsored professional development
- Company mobile phone
- Free beverages
- Free parking
- Employee mentoring program
- Hybrid working – 3 days on-site, 2 days remote
- JobRad (company bike leasing)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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