Digital Marketing Analyst developing and implementing strategic marketing plans for Ecommerce success. Collaborating with various teams for execution and reporting to the Digital Marketing Manager.
About the role
- Online Marketing Manager at Urlaubstracker developing campaigns and managing push channels for global travel engagement. Analyzing data and enhancing customer loyalty strategies across digital platforms.
Responsibilities
- Responsible for our push channels (newsletter, Telegram, WhatsApp, RCS & co.)
- Analyze customer engagement and retention
- Make data-driven decisions based on KPIs such as CTR, conversion rate, and retention
- Identify and implement AI solutions
- Share knowledge with working students and interns
Requirements
- 2–4 years of experience in online marketing (ideally in the affiliate sector)
- Experience independently running campaigns or projects
- Proficient in Excel
- Ability to make fact-based/data-driven decisions
- Entrepreneurial mindset
- Creative curiosity
- Strong communication skills in German and English
Benefits
- Hybrid working: Work flexibly from home or from our offices in Berlin and Stuttgart. On average our teams are in the office 2 days per week.
- Culture and events: From Local Breakfast Club to team outings — we foster strong team spirit and offer both online and offline formats to connect our teams in Berlin and Stuttgart.
- 30 days World Office: Use 30 World Office days each year to perfectly combine work and travel and discover the world.
- Public transport discounts: Benefit from our company discount for the Deutschlandticket and travel affordably across Germany.
- Exclusive travel discounts: Access special offers and favorable conditions available to travel industry professionals, including discounts on hotels, car rentals, event and sightseeing tickets, and more!
- Benefit platforms: Gain access to various benefits platforms offering a wide range of exclusive discounts and offers, from shopping and local experiences to personalized brand deals and restaurant vouchers.
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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