Director of Creative Strategy leading performance marketing initiatives at Prose, a beauty company leveraging AI for personalized haircare and skincare solutions.
About the role
- Senior Creative Strategist developing strategic concepts for trade marketing campaigns in Venezuela. Collaborating with internal teams to deliver aligned and innovative creative executions.
Responsibilities
- Desarrollar conceptos creativos alineados a los objetivos de negocio
- Traducir briefs en ideas innovadoras, accionables y diferenciadoras
- Presentar ideas creativas ante clientes y equipos comerciales
- Redactar copys para campañas ATL, BTL, Trade Marketing y punto de venta
Requirements
- Excelente redacción y ortografía impecable
- Base sólida en copywriting estratégico y publicitario
- Experiencia mínima de 5 años en agencias creativas
- Experiencia ideal en marcas de consumo masivo
- Capacidad para desarrollar campañas ATL y BTL
- Conocimiento en dinámicas promocionales, activaciones y experiencias de marca en PDV y OOH
- Indispensable manejo de IA.
Benefits
- Flexibilidad en la ejecución del trabajo
- Oportunidades de desarrollo profesional
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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