Marketing Specialist planning and executing digital marketing campaigns for Diadem brand. Collaborating with sales and preparing international marketing assets in a fast - paced environment.
About the role
- Marketing Analyst focusing on franchise support, communications, and campaign management at Embracon. Collaborating between marketing and commercial teams to enhance brand strategy across franchises.
Responsibilities
- Act as the point of contact between Marketing and the Commercial area for franchise-related requests
- Support franchisees in the correct application of the brand and communication guidelines
- Monitor and accompany marketing campaigns directed at the franchise network
- Develop and organize communication and commercial support materials
- Ensure consistency of visual identity and brand messaging across all units
- Support the implementation of promotional activities and national and regional campaigns
- Interface with internal areas such as Legal, Commercial, and Product to align initiatives
- Monitor marketing requests and opportunities coming from the franchise network
- Contribute to the creation of guides, manuals, and orientation materials for franchisees
- Support events, training, and engagement initiatives for the network
Requirements
- Bachelor’s degree in Marketing, Communications, Business Administration, or related fields
- Direct experience managing marketing for franchises or franchising models
- Experience in companies with franchise networks or indirect sales channels
- Experience providing support to commercial teams or partner networks
- Strong organizational skills and the ability to manage multiple demands
- Excellent communication and interpersonal skills
- Strategic vision combined with strong execution capability
- Comfortable working collaboratively with different teams
- It is a plus if you have:
- Experience managing campaigns and materials for multiple locations
- Knowledge of branding and brand management
- Experience organizing events or training for commercial networks
Benefits
- Medical, dental, and psychological/mental health assistance
- Transportation voucher
- Meal or food allowance
- Partnerships with gym and wellness networks
- Life insurance
- Birthday day off
- Quality-of-life and wellness programs
- Pregnancy support programs ("We’re Pregnant!")
- Recognition programs
- Private pension plan
- Education scholarship / tuition assistance
- Student transportation voucher
- Marriage benefit
- 6-month maternity leave
- 20-day paternity leave
- Payroll-deductible loan with discounted terms
- Access to discounted consortium purchase plans for employees
- PPR (Profit-Sharing Program)
- UCE (Embracon Corporate University)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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