Marketing Manager developing and executing commercial strategy for Isopropyl Alcohol and Tert - Butyl Hydrogen Peroxide. Leading market growth opportunities and optimizing product portfolios for profitability.
About the role
- Marketing Team Leader managing strategy and team to enhance brand presence and business outcomes. Leading complex marketing projects and optimizing key performance indicators in a technology solutions company.
Responsibilities
- Lead the planning and execution of the company’s marketing strategy, ensuring qualified demand generation, brand strengthening, and a direct impact on business results.
- Develop and execute the annual marketing plan aligned with commercial objectives.
- Lead, develop and engage the marketing team.
- Define, monitor and optimize strategic KPIs and metrics.
- Manage and execute complex marketing projects (branding, performance, events and demand generation).
- Oversee budget management and relationships with vendors and partners.
- Create and run promotional campaigns with industry insights, product/service updates and partner solution benefits.
- Organize and operate webinars.
- Produce customer case studies (videos or articles) in person or remotely.
- Analyze data and generate insights to support decision-making.
- Present results and strategic reports to the executive board.
- Serve as the primary interface between the marketing area and other leadership.
Requirements
- Bachelor’s degree in Marketing, Advertising, Communications or related fields.
- Minimum of 6 years’ experience in B2B marketing (planning and execution).
- Experience leading a team.
- Strong understanding of demand generation and conversion.
- Understanding of SEO pillars (search engines, social media and Artificial Intelligence).
- Proficiency in digital strategies, branding and performance marketing.
- Experience with marketing automation and data analytics tools.
- Strong business acumen and command of indicators/KPIs.
- Excellent communication and writing skills.
- Availability for occasional travel.
Benefits
- Day off
- Employee referral bonus
- Laptop allowance
- Health insurance
- Dental insurance
- Complimentary breakfast
- Parking
- Career development plan
- Profit-sharing (PLR)
- On-site cafeteria
- Life insurance
- Meal allowance
- Transportation voucher
- Childcare assistance
- Long-service award
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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