Marketing Analyst managing and overseeing digital marketing projects at Bernoulli education, ensuring brand presence and project execution.
Responsibilities
Manage digital marketing projects and initiatives: oversee medium- and high-complexity projects under your responsibility with supervision and guidance from your immediate manager, driving project execution from diagnostics, proactive analysis, or through briefings with requesting teams.
Manage and assign tasks to the internal creative and digital marketing teams or coordinate work with external vendors.
Monitor processes, perform checks and approvals, and ensure work is executed in accordance with company strategy, the briefing, budget, and deadlines.
Contribute to the development and implementation of branding projects to support the continued growth of the brand with the market and various stakeholders.
Participate in campaign development by proposing strategies, ideas, actions, and creative assets to ensure a positive perception of the Bernoulli brand across digital channels.
Create and update website content, adjusting text and images to improve scannability and relevance, with the goal of maintaining Bernoulli’s online presence.
Develop monthly content calendars in collaboration with the marketing and branding teams for our channels, establishing control and routines to schedule publications and ensuring a volume of content that provides brand visibility and relevance in the digital space.
Continuously improve internal team processes using checklists, pre-briefings, briefings, flowcharts, hiring standards, histories, schedules, budget forecasts, and other tools to guarantee team productivity, punctuality, delivery quality, and proper record-keeping of departmental information.
Recommend and implement digital tools for internal and external communication, research, and monitoring, contributing to the company’s digital transformation.
Requirements
Specific knowledge – Broad knowledge of Digital Marketing.
Desirable: knowledge of Branding and brand management.
Knowledge of the market and vendors/suppliers.
Benefits
🩺 Health insurance
🦷 Dental insurance
💙 Life insurance
🍴 Meal and food allowance on a single card
☕️ Breakfast or afternoon snack at physical locations
🚍 Commuter allowance (transportation voucher)
🏋️♂️ Total Pass and Wellhub (access to gyms and wellness services)
🎂 Birthday day off
📖 Corporate University
🤰🏽 Program to support pregnant employees
☎️ Support program offering psychological, legal, financial, and social counseling
👰 Wedding gift
🍴 Duo Gourmet
🛍️ Bernoulli Benefits Club: access to a network of partner discounts on undergraduate and postgraduate courses, electricity bills, language courses and more for you and your family
🍼🏡 Mothers on hybrid schedules work 100% remotely from the 6th month of pregnancy until the child is 1 year old
👨👶🏡 Fathers on hybrid schedules work 100% remotely from the child’s birth until 6 months old
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