Product Manager leading strategic initiatives for Eletromidia's digital advertising platform. Focusing on user needs, business objectives, and cross-functional collaboration.
Responsibilities
Define and evolve the product vision for Eletromidia Aqui Ads, connecting strategy, user needs and business objectives
Prioritize and manage the backlog, making decisions guided by data, impact and effort
Conduct continuous discovery: user interviews, behavioral analysis, tests and validations
Work closely with engineering, design, data, marketing and growth, ensuring alignment and end-to-end execution
Track key product metrics (conversion, activation, retention, revenue, churn) and turn insights into the roadmap
Lead feature launches, improvements and experiments, ensuring clarity of scope, timing and impact
Act as the product reference within the team, raising the level of strategic thinking and execution
Map and remove bottlenecks in the advertiser journey, from onboarding to repurchase
Requirements
Proven experience as a Product Manager working with digital B2B, B2B2C products or media/ads platforms
Strong analytical skills and comfort making data-driven decisions
Experience in growth environments with multiple stakeholders and ambiguous contexts
Excellent communication, clear reasoning and influencing skills
Owner mindset: business acumen, strong prioritization and focus on impact
Experience working with agile teams and scaled products
Experience with ads platforms, martech or marketplaces (advantageous)
Knowledge of acquisition, funnel and monetization metrics (advantageous)
Experience with SMB-focused or self-service products (advantageous)
Previous experience in media, OOH or advertising contexts (advantageous)
Benefits
Health and dental insurance: extra care and wellbeing for peace of mind
Life insurance: because the future deserves care too
Flexible benefit card (Meal/Food): choose where to use it and enjoy each meal your way
Transportation allowance: guaranteed mobility for more flexible commuting
Annual profit-sharing (PLR): we hit goals together, we celebrate together
Total Pass: a little boost to support physical activity
Birthday day off: our gift for you to enjoy your day
Ticket raffles for various experiences: culture, entertainment and leisure
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