Insurance Marketing Analyst supporting Producers and account teams by organizing client information and conducting analyses. Collaborating with clients and carriers to build strong relationships and drive marketing efforts.
About the role
- Marketing Performance Analyst leveraging analytical skills to improve marketing performance and support strategic investment decisions. Collaborating with cross-functional teams to enhance customer acquisition and growth initiatives.
Responsibilities
- Develop analytical frameworks and models to support decision-making processes.
- Conduct media efficiency and performance analyses, monitoring impact on business metrics.
- Present opportunities to improve the customer acquisition funnel.
- Design and structure customer research.
- Serve as the primary focal point for managing sales levers.
- Perform P&L and margin impact analyses to support Growth initiatives.
- Create investment and outcome projections and perform variance analysis.
- Continuously improve media planning and measurement processes.
- Actively participate in interdisciplinary projects.
Requirements
- Education: Bachelor's degree in Economics, Engineering, Business Administration, Mathematics, Statistics, or related fields.
- Experience: Solid experience in Performance Analysis and/or Business Intelligence focused on Marketing/Sales.
- Analytical orientation: Ability to handle large volumes of data (Big Data).
- Logical reasoning: Ability to decompose very complex problems into manageable parts.
- Strong interpersonal communication skills.
- Technical knowledge: Advanced SQL.
- Proficiency in spreadsheet data analysis and in building storylines for presentations.
- Knowledge of data visualization tools is desirable.
Benefits
- Be part of a company with deep expertise in its industry.
- Join a team of professionals passionate about exploring the world of technology.
- Work on a team that uses technology as a driver of innovation.
- Develop your career in a competitive and challenging environment.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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