Customer Lifecycle Marketing Analyst focused on data activation across lifecycle campaigns. Collaborating to translate business questions into data requirements and enable effective measurement and optimisation.
About the role
- Marketing Analyst role at Confused.com, bridging data and insights to enhance user experience and improve marketing strategies. Collaborating with cross-functional teams to drive business impact.
Responsibilities
- Manage data from its raw format to an output of comprehensive dashboards, creating compelling, actionable and high-value bespoke analysis that allow for data storytelling and decision making****
- Collaborate with, and influence peers across marketing, product, engineering, and the wider business to make data-driven decisions guided through split tests ****
- Explore data for new insights and recommendations to improving marketing strategies across our businesses ****
- Participate in company wide analytics initiatives to advance our analytical capabilities and keep us one step ahead of the business and industry requirements ****
- Working closely with other departments, including marketing and engineering to integrate and implement solutions giving you opportunities to expand your knowledge and explore new capabilities****
Requirements
- Experience in marketing analytics, with a good understanding of marketing channels.****
- Track record of driving business decisions and impact.****
- Strong SQL skills; particularly in reference to Databricks with experience in using analytical and data tooling such as Python, Tableau, Git, dbt etc.****
- Understanding of data engineering concepts and practices, with the ability to work with engineering to translate business requirements and ensure the data is structured appropriately for the required analytics****
- Experience with data modeling, ETL process and/or data pipeline creation ****
- Exposure to Data Science methodologies and a desire to learn more about AI/ML****
- Comfortable managing multiple projects and priorities, ensuring the highest value work gets accomplished in a proactive and timely manner and ability to communicate complex results in a clear, accessible way****
- Ambassador for data, demonstrated ability to work with multi disciplinary teams and advocate for data driven decisions ****
- *You don’t need to tick off everything on this list - so don’t let that hold you back from applying.***
Benefits
- We want to give you a great work environment, support your growth both personally and professionally, and provide benefits that make your time at RVU even more enjoyable. Here are some of the benefits you can look forward to:
- 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
- A hybrid working approach with 2 in-office days per week and up to 22 working days per year to “work from anywhere”
- Employer matching pension contributions up to 7.5%
- A one-off £300 “Work from Home” budget to help contribute towards a great work environment at home
- Excellent maternity, paternity, shared parental and adoption leave policy, for those key moments in your life
- 25 days holiday (increasing to 30 days) + 2 days “My Time” per year
- Private medical cover, critical illness cover , dental plans and employee assistance programme
- Free gym access
- Employee discounts programme
- A healthy learning and training budget to support your development
- Electric vehicle and cycle to work schemes
- Regular events - from team socials to company-wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected
- **As a tech company who strives to get better every day, we use Metaview during the interview processes for note taking purposes. This records and transcribes interviews so the interviewer can fully focus on your conversation, rather than writing. This has no bearing on the assessment of you as a candidate and you can opt out at any time. Just let us know.*
Job title
Job type
Experience level
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Degree requirement
Tech skills
Location requirements
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