Marketing Insights Analyst at Sonatype analyzing and managing performance of initiatives. Collaborating across teams to inform strategies and drive business growth.
About the role
- Marketing Analyst I supporting marketing and sales operations at Pekin Insurance. Analyzing data to evaluate market trends and customer behavior in a collaborative environment.
Responsibilities
- Supports marketing and sales operations by analyzing data to evaluate market trends, customer behavior, and campaign performance
- Partners closely with internal and external stakeholders
- Drives data-informed decisions to improve ROI
- Supports marketing teams and specialists
- Assists with system enhancements and product testing
- Monitors performance through campaign retrospectives, co-op reporting, digital tests, contests, and promotions
- Troubleshoots existing products and processes and recommends solutions for improvements
Requirements
- Bachelor's degree in Marketing, Business, Insurance, or equivalent experience
- Basic work experience, including internships, preferred
- Basic ability to use logic and reasoning to identify strengths and weaknesses of alternative solutions
- Analyze complex data, use data visualization tools and translate insights into actionable recommendations
- Recognize, analyze, and solve a variety of problems
- Analyze, organize, and prioritize work while meeting multiple deadlines
- Communicate effectively in both written and verbal formats
- Maintain effective interpersonal relationships
- Work effectively in a fast-paced environment
- Demonstrate strong attention to detail and a proven ability to produce accurate work consistently
- Work overtime as required
- Demonstrated knowledge of Microsoft Office Products
- Applicants must be authorized to work in the U.S. without sponsorship now or in the future.
Benefits
- Health, Dental and Vision Insurance
- Generous 401(k) with company match
- Paid Time Off (PTO) with Paid Holidays
- Flexible/Hybrid Work Schedule
- Paid Volunteer Program
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