Customer Lifecycle Marketing Analyst focused on data activation across lifecycle campaigns. Collaborating to translate business questions into data requirements and enable effective measurement and optimisation.
About the role
- Junior Marketing Analyst supporting B2B marketing operations at dataRain. Involved in content scheduling, social media engagement, reporting, and event organization.
Responsibilities
- Provide support for the marketing operational routine, ensuring the cadence of publications, engagement across channels, event organization, campaign execution, and the production of performance reports.
- Schedule and publish posts on dataRain’s channels (primarily LinkedIn).
- Publish articles and content on designated channels.
- Engage on dataRain’s channels (comments, mentions, and messages).
- Produce and update weekly and monthly performance reports.
- Assist in organizing the publishing calendar and the approval workflow.
- Support and operationalize internal and external events (webinars, workshops, and in-person events).
- Act as the operational point of contact with external partners (outreach agency, events agency).
- Support SEO initiatives with the internal team.
- Assist in executing campaigns on LinkedIn Ads, Meta Ads, and Google Ads.
Requirements
- Bachelor’s degree completed or in progress in Marketing, Advertising, Business Administration, Engineering, or related fields.
- Strong writing and communication skills (for interactions and alignment with vendors).
- Organized and detail-oriented (deadlines, checklists, quality standards).
- Analytical mindset and comfortable working with metrics and spreadsheets.
- Interest in B2B marketing and technology (AWS is a plus).
- Experience with RD Station, SEMrush, paid campaign management, or event operations (advantage).
- Knowledge of UTMs/tracking and measurement best practices (advantage).
Benefits
- 30 days of paid annual leave
- Gympass (Wellhub)
- Day off during your birthday month
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