Hybrid CRM Executive, Rider

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About the role

  • CRM Executive managing day-to-day execution and deployment of campaigns for Deliveroo's riders across multiple countries. Focused on technical excellence and stakeholder collaboration in a hybrid role.

Responsibilities

  • You’ll be responsible for the technical creation/build, experimentation and reporting on Rider CRM campaigns.
  • Supporting with the general maintenance of our campaigns in our CRM tool, Braze
  • Offering technical guidance and carrying out quality assurance (QA) on campaign builds and automations for global CRM teams.
  • Creating campaigns that are meaningful to riders, using the right channels (email, push notifications, in-app messaging, and more) at the right time, with a positive business impact.
  • Putting Riders at the centre of campaign execution as a passionate and technical CRM marketer.
  • Enthusiastically monitoring metrics soon after sending a campaign.
  • Working collaboratively with stakeholders and bring data-informed ideas to new campaign kick-off meetings.

Requirements

  • Excellent command of written and spoken English
  • 1-2 years of experience in CRM or Performance Marketing, with experience in building triggered CRM communications across email, push notifications and in-app messages
  • Some experience running AB tests and other experiments
  • Strong analytical skills, with a working understanding of statistics and statistical analysis techniques
  • Good business acumen, with a focus on understanding the right KPIs and metrics to deliver value
  • Excellent time management and the ability to prioritise competing tasks
  • Ability to work with multiple stakeholders across the globe, prioritise work effectively and juggle competing priorities
  • Previous experience using Braze (preferred)
  • Previous experience of using Looker (preferred)

Benefits

  • Health insurance
  • Family support
  • Finance and relocation benefits

Job title

CRM Executive, Rider

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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