Hybrid Senior Product Marketing Manager

Posted 2 weeks ago

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About the role

  • Senior Product Marketing Manager at DataSnipper directing product messaging and go-to-market strategies. Collaborating across teams to drive growth and customer adoption for innovative solutions in audit and finance.

Responsibilities

  • Own and evolve DataSnipper’s product messaging and positioning across core solutions and new products.
  • Develop clear value propositions, narrative frameworks, and differentiated positioning against competitors.
  • Translate customer pain points into sharp, compelling product stories.
  • Build and maintain messaging guidelines that scale across regions and teams.
  • Create sales enablement assets that drive adoption and revenue, including:
  • Battlecards and objection handling
  • One-pagers, solution briefs, and product explainers
  • Internal training materials for Sales and Customer Success
  • Partner closely with Sales and Product leadership to ensure content is used, measurable, and effective.
  • Equip internal teams with talk tracks and tools to consistently communicate value.
  • Lead end-to-end execution for product launches.
  • Define launch plans, target audiences, key messages, channels, and success metrics.
  • Coordinate cross-functional launch execution with Product, Demand Gen, Brand, CS, and Sales.
  • Drive internal readiness and external rollout through campaigns, announcements, and content.
  • Conduct customer and market research to uncover trends, needs, and opportunities.
  • Partner with Product Management to shape roadmap discussions through market feedback.
  • Track competitive moves and create actionable insights for internal stakeholders.

Requirements

  • 4–7 years of Product Marketing experience in a B2B SaaS environment, ideally within a scale-up or high-growth company.
  • Proven ability to develop strong messaging and positioning that clearly differentiates products in competitive markets.
  • Hands-on experience leading end-to-end product launches, from strategy and planning to execution and measurement.
  • Strong track record creating sales enablement content (pitch decks, battlecards, one-pagers) that drives adoption and commercial impact.
  • Ability to translate complex product capabilities (including AI) into clear customer value stories and compelling narratives.
  • Experience working cross-functionally with Product, Sales, Customer Success, and Marketing, and influencing stakeholders without direct authority.
  • Excellent written and verbal communication skills, with a sharp eye for storytelling, structure, and clarity.
  • Strong customer and market mindset, you enjoy turning insights into strategies that help teams win

Benefits

  • Be part of one of the fastest-growing, profitable unicorn scale-ups in the Netherlands with a global impact
  • Equity (Stock Appreciation Rights) to share the company's success and growth
  • Excellent salary package, competitive for top tech talent
  • Pension plan with a 6% contribution on top of your base salary
  • 28 vacation days per year (full-time) to support your work-life balance
  • Hybrid work model with at least 3 days onsite in our dynamic Amsterdam office
  • Daily, freshly prepared lunches by our in-house chef to keep you energized
  • NS business card for easy commuting to the office
  • Access to continuous learning and development initiatives to grow your skills
  • Engage with a vibrant international team spread across five global offices
  • Company-wide events like DataSnipper GO, where global teams come together
  • Access to OpenUp, a mental health and wellness platform supporting your wellbeing

Job title

Senior Product Marketing Manager

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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