Business Development Manager for Collinson focusing on selling loyalty solutions to financial services clients. Collaborating with cross-functional teams to manage a robust client pipeline in the travel sector.
Responsibilities
Responsible for creating and managing a robust pipeline of new client business with suitable urgency and rigour around prospecting process.
While working in a matrix environment, define an effective Go To Market strategy and associated forecast for the travel sector in full alignment with the leadership team.
Support the realization of new revenue through pipeline management, RFP/pitch success and large projects sold within 12 months.
Raise profile, awareness, and clarity of Collinson’s Loyalty proposition in the market, while also representing other Collinson group solutions.
Help develop sales plan, identifying key prospects; identify and target key decision makers and influencers across all prospect organizations.
Identify key sales cycles for major contracts/opportunities from RFPs within the financial sector.
Map and understand the competitor set – which is now diverse and fragmented (loyalty tech providers boutique data shops, to traditional Loyalty providers like Merkel and AIMIA, as well as CRM agencies).
Help develop effective and maintain constructive contact strategies with clients and prospects.
Champion the cross-selling of Collinson Loyalty products and services to existing clients in collaboration with regional account management teams.
Represent Collinson at key industry and corporate events to develop the brand profile and sales pipeline.
Collaborate with key internal stakeholders throughout the new business process.
Work in tandem with the consulting and pre-sales team to ensure a smooth transition from sales into product demonstration, commercial negotiation, and sales closure.
Ensure thorough evaluation of commercial models to deliver optimal profitability balanced with all forecasted sales and program costs.
Adherence to Group new business processes (NBP), pipeline reporting requirements.
Fulfilment of all regular and ad-hoc reporting in line with requirements set by line-manager (and members of the leadership team from time to time).
Requirements
Proven consultative selling and negotiation skills, up to and including C-Level.
Understanding of the competitive landscape.
Ability to identify and propose win-win business terms for both Clients and Collinson.
Ability to positively build relationships and influence internal constituents to efficiently execute and close sales.
Experience negotiating legal agreements and working with inside council to ensure needs of both the client and Collinson are met via the contracting process.
Ability to formulate and articulate the internal pro-forma process to ensure deal financial hurdles are met.
Agility to generate cold leads and develop warm leads credibly at all levels.
Understanding of the loyalty and benefits products in the travel sector, and the key players that focus on loyalty, rewards, and member benefits.
Experience of selling consumer benefits, software as a service and/or marketing services would be distinctly advantageous.
Ability to lead by example; act decisively, able to manage challenging deadlines and requests effectively.
Use of own initiative, self-motivated, ability to hit the ground running.
Ability to recognize opportunities where other regional Collinson markets may benefit from introductions and/or multi market opportunities.
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