Paid Media Specialist managing omnichannel paid media campaigns for clients in Latin America. Collaborating alongside SEO and content experts in a performance-driven digital marketing agency.
Responsibilities
The Paid Media Specialist will be responsible for managing and optimizing omnichannel paid media campaigns.
Must have mastery of the main media channels — including Google, Meta, TikTok and Retail Media — as well as knowledge of programmatic media.
You will be responsible for the entire campaign lifecycle: client onboarding, media planning, execution, A/B testing and performance reporting, ensuring clear ROI and ROAS results.
Organization, attention to deadlines and proficiency with our internal CRM SENTR are essential.
Requirements
Minimum of 3 years of experience managing paid media campaigns (preferably in a digital agency).
Proven track record of campaigns with measurable results (ROI/ROAS).
Proficiency in Google Ads and Meta Ads; experience with TikTok, Retail Media and programmatic advertising is a plus.
Experience across the full campaign lifecycle — from onboarding to final reporting.
Ability to set up, analyze and apply learnings from A/B tests.
Excellent organizational skills and proficiency with CRMs (SENTR, HubSpot or similar).
Fluency in Spanish and additional fluency in English or Portuguese (required).
Analytical, proactive and results-oriented profile.
Benefits
Competitive compensation package.
Opportunity to work on high-level campaigns with clients in Latin America, the U.S. and Europe.
Access to advanced tools and training in paid media strategies.
Collaborative, multicultural environment focused on growth and continuous learning.
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