Performance Marketing Manager for B2B at ZweiDigital, driving performance campaigns on social media platforms. Collaborating with clients and optimizing ads for LinkedIn, Google, and Facebook.
About the role
- (Senior) Paid Social Consultant managing B2C and B2B social media marketing campaigns. Collaborating within a diverse team in the largest European agency group.
Responsibilities
- You will independently manage Paid Social campaigns for B2C and B2B clients — from concept to execution.
- You are responsible for budget and project management for several well-known brands across platforms such as Instagram, Facebook, TikTok, LinkedIn and Pinterest.
- You are part of a multidisciplinary team and work closely with specialists from Creative, Technology, Programmatic, CRM, Digital, Research, SEA and SEO.
- You coordinate campaign budgets together with traditional media planning, allocating them strategically across channels.
- You analyze and present your campaign results clearly and convincingly.
- In regular client interactions you discuss trends and topics and help to expand and deepen the partnership.
Requirements
- Degree in Business Administration, Communication/Media Studies or a similar qualification
- Several years of experience consulting on paid social media campaigns on relevant platforms such as Facebook, Instagram, Pinterest, LinkedIn, Twitter, Snapchat, TikTok, etc.
- Excellent analytical skills, strong numerical literacy and a structured way of working
- Ability to work independently, strong communication skills, sociability and high reliability
- Enjoy interacting with clients and confident presentation skills in German and English
- In addition to comprehensive technical knowledge, you stand out through strong consulting skills, team spirit and commitment.
Benefits
- Onboarding: Personal mentoring and digital onboarding sessions ensure a smooth start
- Training & development: Your growth matters to us — through our internal campus training program to expand your technical, methodological or soft skills, optional language courses and regular coaching sessions, we keep you up to date
- Flexibility: With flexible working hours and our mobile office and job-sharing models, you can adapt your job to your life — not the other way around
- Fun: Work also means pausing — we offer regular after-work and team events (also virtual when needed)
- Sports: Extensive sports program and mobility options through company bikes and e-bike leasing
- Accessibility: Our modern office in Munich’s creative district is conveniently located and easy to reach
- International exposure: As part of an internationally active agency group, you’ll have the opportunity to network and collaborate with colleagues from diverse disciplines around the world
Job title
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