Associate in Search & Social at innovative media agency Canvas Worldwide. Learn fundamentals of Paid Search & Social, collaborating with cross-functional teams; emphasis on Paid Social.
Responsibilities
Support your team in developing campaign plans and strategies based on client briefs
Provide updates for deliverables & re-prioritize tasks as needed
Maintain status sheets, development of meeting recaps, content calendars, etc.
Assist in thoroughly QAing campaigns ahead of launch
Monitor campaign pacing on a daily basis
Collaborate with team members to update bids and manage campaign optimizations
Prioritize day-to-day tasks across titles, phases and campaigns
Work with your immediate team to manage post-campaign reconciliation and billing
Participate in team brainstorms to kick-off plan and consideration set development
Conduct audience research to identify opportunities for new and existing campaigns
Assist in the creation and presentation of media specific documents such as media plans, platform innovations and wrap reports
Meet with vendors to stay on top of marketplace changes and begin to cultivate relationships within the industry
In collaboration with the Search & Social Specialist, pull reporting to inform media recommendations (platform, placement, creative, etc.)
Requirements
Participate in team brainstorms to kick-off plan and consideration set development
Conduct audience research to identify opportunities for new and existing campaigns
Assist in the creation and presentation of media specific documents such as media plans, platform innovations and wrap reports
Meet with vendors to stay on top of marketplace changes and begin to cultivate relationships within the industry
In collaboration with the Search & Social Specialist, pull reporting to inform media recommendations (platform, placement, creative, etc.)
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