Business Development and Product Coordinator improving product offerings in the automotive finance sector. Engaging in market research and cross-functional cooperation to enhance customer experiences.
Responsibilities
Actively proposes product enhancements, defines requirements and processes (Lease, Loan, Service Products) and implements new products based on directions.
Prepares market and competition analysis with regards to product development, digital processes.
Supports market research and delivers reporting.
Manages products and services in the IT systems: reviews and optimizes (incl. CRM on local level).
Continuously improves Customer Journey / Experience taking into account the (digital and other) touchpoints of the customer.
Maintains product manuals and guidelines.
Prepares internal and external communication in the area of product offers.
Proactively & closely cooperates with B2B and B2C sales, marketing, operations, finance, PMQ & IT for effective product implementation.
Identifies synergies across all business areas B2D, B2C and B2B.
Cooperates with BMW Group (local and central functions), dealers, IT suppliers and research companies regarding product needs, processes and market demands.
Requirements
University degree preferably in Business Administration or comparable studies with focus on marketing, financial products or finance.
At least 4 years of professional experience, out of which part in product / marketing in automotive, banking or leasing industry.
Strong communication and organizational skills.
Analytical and innovative thinking, keen on knowing latest trends.
Good presentation skills as well as verbal and written communication in Polish and English.
Ability to work in cross-functional teams, experience in Project Management and CRM knowledge would be an asset.
Advanced MS Office skills (PowerPoint, Excel).
Benefits
Opportunities for professional development and international exposure.
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