Creative Lead translating global brand concepts into engaging retail experiences for a leading technology company. Collaborating with clients to ensure consistent execution in retail environments.
About the role
- Creative Strategist developing innovative marketing campaigns for Alpurial GmbH. Collaborating with teams to analyze trends and deliver high-impact creative solutions.
Responsibilities
- Manage and develop campaigns in close coordination with media buying.
- Conceptualize creatives (image & video) for campaigns, ads and promotions.
- Build and evolve our paid content strategy (social ads, display, performance channels).
- Analyze trends, target audiences and competitors to derive creative, data-driven insights.
- Develop and present innovative ideas, storylines and concepts for brand and performance campaigns.
- Work closely with our media buying team as well as design and copy to optimally combine creativity and performance.
Requirements
- Experience in creative strategy, performance marketing or campaign management (ideally in e-commerce).
- Strong skills in conceptualizing image and video creatives.
- Good sense for trends, brand aesthetics and audience targeting/messaging.
- Analytical thinking combined with creativity – you can interpret data and draw creative conclusions.
- Experience collaborating with media buyers, design and content teams.
- Structured, proactive working style and the ability to present ideas persuasively.
Benefits
- Flexible working hours & hybrid work – you work in the way that suits you best.
- Creative freedom – your ideas truly matter.
- Close collaboration with a strong team across marketing, media buying and design.
- Access to modern tools and opportunities for professional development.
- Growth opportunities & competitive compensation.
- Employee discounts & benefits.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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