Strategic Partner Manager developing a partner ecosystem in B2B SaaS focused on AI marketing effectiveness. Collaborating internally and externally to drive co-selling and marketing initiatives.
Responsibilities
Develop and manage a portfolio of partners in technology (MarTech), consultancies, and creative and media agencies.
Design and execute joint go-to-market strategies through co-selling and marketing activities to drive our pipeline value and customer adoption.
Identify integration and solution packaging opportunities with adjacent platforms (e.g., media, consumer insights, ad-management tools, workflow management, creative automation).
Enable partners with training, resources, and performance metrics in collaboration with our Pre-Sales and Customer Success teams.
Negotiate and structure partner agreements aligned with business objectives and revenue goals.
Conduct regular business reviews and collaborate on pipeline development with partners.
Represent partner perspectives internally to help influence product and commercial roadmap.
Monitor industry trends in AI, marketing effectiveness, and creative intelligence to inform strategy and identify complementary solutions.
Requirements
4+ years of experience in strategic partnerships, business development, or ecosystem growth in a B2B SaaS environment
Strong understanding of the MarTech or AdTech solutions, particularly in areas such as creative optimization, campaign analytics, media planning, or marketing automation
A track record of building and scaling strategic alliances with agencies, consultancies, or tech providers
Strong mix of strategic thinking and hands-on execution
Excellent communication, presentation, and negotiation skills
Analytical mindset with experience in KPIs, partner performance tracking, and pipeline reporting
Fluency in English (C1 level or higher), both written and spoken
Valid work permit for Germany.
What we consider a plus:
Experience with AI-based marketing tools, particularly within the marketing automation ecosystem.
Proficiency in additional languages, German, and other European languages.
Openness to a hybrid work model, ideally based in or near Berlin, Hamburg, or Frankfurt am Main.
Benefits
An international team striving for greatness: At our company, you will meet people from all over the world who embrace and value diversity.
Our flat hierarchies and an open, supportive work culture encourage collaboration and mutual respect.
Shape the future with us: Whether it's artificial intelligence, creative effectiveness, behavioral science, or marketing transformation, with us, you will work on forward-thinking topics that are driving change in the industry.
Work the way that suits you best: Our hybrid work model offers maximum flexibility. We primarily work remotely, but our co-working spaces in Frankfurt am Main and Hamburg are available for in-person collaboration and networking.
Grow with us: We support your personal and professional development with an annual learning budget that you can use flexibly for training, courses, or conferences.
More time for yourself: Enjoy 30 vacation days per year, plus an extra two days off on Christmas Eve and New Year’s Eve.
Workation: Need a change of scenery? No problem! With us, you can work from another EU country for up to 28 days a year.
Access to corporate benefits and FutureBens: Take advantage of exclusive employee discounts on a wide range of products and services through our partnership with Corporate Benefits and FutureBens.
Job title
Strategic Partner Manager – B2B SaaS, AI Marketing Effectiveness
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