PR
PrometheanSenior Social Media Manager
Sr. Social Media Manager developing and implementing the global social media strategy for Promethean's edtech solutions. Engaging audiences and monitoring brand visibility across platforms.
About the role
- Assist in developing and executing social strategies for Arabic channels of Scope Markets, Scope Prime, and Rostro Group across platforms like X, YouTube, Instagram, LinkedIn, Facebook, Telegram, and more.
- Partner with Brand and Paid Marketing teams to craft and implement advertising strategies tailored for regional MENA social channels.
- Collaborate with the Design team to produce eye-catching visuals and templates for posts, including video, text, and imagery.
- Ideate, create, and schedule engaging social content that aligns with weekly marketing objectives and resonates with our audience.
- Analyse and understand our target audience, identifying their needs and preferences to create content that adds value and fosters engagement.
- Track and analyse campaign performance, providing actionable insights to refine strategies.
- Continuously test and optimize content to drive growth and achieve business objectives.
Requirements
- Arabic language fluency (written and spoken).
- Comprehensive knowledge of social media platforms, their audiences, and growth opportunities.
- Experience planning and executing paid social campaigns.
- Familiarity with commissioning and developing creative assets for social media.
- Strong writing skills with excellent grammar and attention to detail.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- 3+ years of social media marketing experience, ideally within investment or fintech industries.
- Exceptional social copywriting skills with a strong eye for detail.
- Proven ability to balance creativity with strategic thinking, using data to inform decisions.
- Demonstrated experience in consumer marketing, with a focus on paid social channels and customer acquisition.
- Strong analytical skills to distil data into actionable insights.
- Market research experience is a plus.
- Hands-on experience with social media management and analytics tools.
- Passion for trading, investments, and digital communications.
Benefits
- Attractive Remuneration : A competitive salary package based on your qualifications, experience, and skills.
- Performance-Based Rewards : Annual discretionary bonuses and yearly salary review to recognize and reward your outstanding performance.
- Generous Time Off : Annual Leave days to rest and recharge.
- Well-being Support : Health and wellness are our priority.
- Retirement Planning : Company contributions to our provident fund, helping secure your future.
- Exclusive Discounts : Access to a company discount card scheme, offering savings across various services.
- Vibrant Work Environment : Be part of an energetic and diverse multicultural team.
- Flexible Work Arrangements : Benefit from our hybrid work model, giving you the freedom to work from home.
- Career Growth : Opportunities for continuous personal development and career advancement.
- Team Bonding Events : Annual company events and parties to foster connection and engagement among employees.
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