Social Media Communications Officer for SOS Mediterranee, focusing on digital strategy and community engagement. Develop and implement social media campaigns to support humanitarian missions from Berlin.
Responsibilities
Develop and implement a comprehensive social media strategy for all relevant platforms (including YouTube, Facebook, Instagram, Twitter/X, Bluesky)
Create and manage content (text, images, video, etc.), both produced in-house and based on material from the Operations Department responsible for missions
Continuously monitor current social media trends, tools and best practices to further develop our work
Active community management: timely, professional responses to comments and messages
Increase engagement
Participate in the network-wide Social Media working group and represent the German team
Maintain and continuously expand the social media presence with a consistent brand identity and clear communication across all channels
Monitor, analyze and report relevant performance metrics (KPIs) for channels and derive concrete recommendations for action
Close cross-team collaboration to align social media activities with overarching communication and campaign objectives
Requirements
Creativity and a strong sense for design and content production
Strong intuition for trends and how to reach audiences emotionally—ideally with measurable results
Strong editorial skills, strategic thinking, and solid understanding of engagement mechanisms
Ability to think strategically and make data-driven decisions to optimize social media strategy
Experience analyzing social media KPIs and deriving actionable recommendations
Knowledge of search engine optimization (SEO) principles and an innovative mindset
Deep understanding of platform logics, algorithms, and social media best practices
Understanding of social search and social indexing
Knowledge of humanitarian assistance, particularly migration
Solid professional experience in digital communications or social media, ideally in a non-profit organization or an organization with social impact
Experience developing content formats with a focus on video
Excellent German language skills (writing, communication, grammar and spelling)
Very good command of English (spoken and written)
Proficiency with desktop-publishing/tools for creating digital content (Canva, Photoshop, Premiere, InDesign, DaVinci Resolve, etc.)
Confident use of social media tools such as Hootsuite, Metricool, and common social media apps
Experience with Microsoft Teams and Trello is a plus
Responsive and able to multitask
Ability to work independently and coordinate projects
Team player with a willingness to support colleagues
Benefits
Meaningful work in a young, dynamic team
Flat hierarchies and plenty of room to contribute your own ideas
Flexible working hours and the possibility to work from home
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