Social Media Specialist executing brand storytelling across social media platforms for The Vitamin Shoppe. Collaborating with the Content Team to create engaging campaigns and track performance metrics.
About the role
- Social Media Ambassador at London's Metropolitan University creating and featuring in engaging social media content. Engaging with students and promoting the University's brand online.
Responsibilities
- Create and execute social media content plans, including video, image, and text-based posts.
- Feature in social media content, representing the University's brand and values.
- Engage with the University's online community, responding to comments and messages.
- Monitor and analyze social media performance, providing insights and recommendations.
- Collaborate with other teams and departments to develop content ideas and strategies.
- Stay updated on social media trends and best practices, ensuring the University's online presence remains relevant and engaging.
- Uphold the University's social media policy and code of conduct at all times.
- Attend and represent the University at external events and conferences, as required.
- Assist with social media campaigns and initiatives, ensuring a consistent brand image.
Requirements
- Excellent communication and interpersonal skills, with the ability to engage and connect with a diverse audience.
- Strong creativity and a passion for social media, with a keen eye for visual and written content.
- Proficiency in using social media platforms and tools, including content creation and analytics.
- A good understanding of online branding and the ability to represent the University's values.
- Experience in a similar role or a strong interest in social media marketing is preferred.
- Ability to work independently and manage multiple tasks simultaneously.
- A positive and enthusiastic attitude, with a desire to make a difference.
- Flexibility to adapt to changing priorities and a fast-paced environment.
- Excellent time management and organizational skills.
- A passion for higher education and a commitment to the University's mission.
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