Talent Acquisition Specialist managing full - cycle recruiting for USGBC. Focused on building, scaling, and improving talent acquisition functions.
About the role
- Senior Recruitment Marketing Specialist for Ecolab driving strategic marketing campaigns and optimizing candidate experiences. Collaborating with HR and leadership to attract top talent across multiple channels.
Responsibilities
- Partner with TA leaders to understand hiring needs and advise on strategic omni-channel campaigns to drive brand awareness and attract talent
- Plan, manage, and optimize recruitment marketing campaigns across digital channels and other forms of paid advertising
- Analyze and report on campaign performance with a strong data-driven mindset to determine ROI and KPIs, using insights to support strategic decisions and inform future strategy adjustments
- Provide employer brand and recruitment marketing subject matter expertise, reviewing recruitment marketing requests, and coaching on high-impact, creative ideas to solve the underlying need
- Own the broad lead nurture strategy, designing and implementing large-scale email marketing campaigns within our CRM to support ongoing applicant pipelines
- Stay on top of the evolving digital landscape and industry trends to continuously advance our talent attraction strategy and tactics
- Lead projects that help scale and enhance our recruitment marketing capabilities, and drive recruitment marketing and talent acquisition enablement
- Collaborate and influence without direct authority – you should be comfortable working across levels and geographies of an organization, enjoy being part of a team and working in a global community, and use your expertise and data to help secure buy-in and drive strategic decisions that generate positive outcomes and reach KPIs
Requirements
- Bachelor’s Degree in Marketing, Communications, Human Resources, Psychology, or related field
- Five years of relevant industry experience, including at least 2 years in recruitment marketing
- Experience developing and executing strategic recruitment marketing campaigns to target specific candidate personas using omni-channel tactics (paid and organic) – digital media, social, email, programmatic, out-of-home media, etc.
- Experience working with a CRM tool to drive lead engagement and nurture
- One year of project management experience – must be able to manage various campaigns or projects with different stakeholders and prioritize, plan, execute, and communicate efficiently and effectively
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
- Annual bonus pay based on performance
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