Hybrid Senior Marketing and Partnerships Manager

Posted last month

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About the role

  • Own and execute marketing strategies to grow awareness of Flo among doctors and healthcare professionals
  • Create and distribute engaging content for doctors, including newsletters, brochures, research summaries, and SEO-optimized evergreen website content
  • Design and manage evergreen email campaigns, including automated flows and targeted re-engagement campaigns
  • Represent Flo at major global medical conferences: lead presence, connect with healthcare professionals, grow email base, and run post-event campaigns
  • Track and analyze campaign performance to drive continuous improvement
  • Lead day-to-day engagement with Flo’s Expert Board: build collaboration, visibility, and loyalty
  • Oversee expert involvement in product reviews, PR campaigns, social media collaborations, and in-app content
  • Launch initiatives to strengthen expert collaboration and long-term engagement and recruit new experts as needed
  • Develop scalable workflows for expert onboarding, contracts, content reviews, communications, and manage contract negotiations, vendor agreements, invoices, and reporting
  • Own relationships with key medical organizations, negotiate and deliver joint projects, and identify new partnership opportunities that expand Flo’s reach and impact
  • Collaborate closely with internal teams (Medical, Legal, Content, Product, Marketing) and external partners (experts, freelancers, influencers, medical organizations) to deliver science-backed, marketing-driven initiatives

Requirements

  • 5+ years of experience in marketing and/or partnerships roles
  • Proven track record of developing and executing successful marketing campaigns and communications
  • Excellent project management skills: able to lead complex initiatives across multiple teams and stakeholders
  • Strong relationship-building, negotiation, and communication skills
  • Experience with contract negotiation, vendor agreements, and invoice management
  • Proficiency with tools like HubSpot, Jira, Confluence, NetSuite, CMS platforms, and AI tools such as GPT for content and process optimization
  • Fluent English speaker with excellent written and verbal communication skills

Benefits

  • Competitive salary and annual reviews
  • Opportunity to participate in Flo’s performance incentive scheme
  • Paid holiday, sick leave, and female health leave
  • Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
  • Accelerated professional growth through world-changing work and learning support
  • Flexible office + home working, up to 2 months a year working abroad
  • 5-week fully paid sabbatical at 5-year Floversary
  • Flo Premium for friends & family, plus more health, pension and wellbeing perks

Job title

Senior Marketing and Partnerships Manager

Job type

Experience level

Senior

Salary

€3,500 per month

Degree requirement

No Education Requirement

Location requirements

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