About the role

  • This opportunity represents a strategic role, where the main challenge will be to contribute directly to the development of innovative and sustainable solutions aligned with the objectives of MWM and Tupy.
  • Strategic and Budget Planning
  • Development and management of the annual marketing plan.
  • Control and optimization of the marketing budget.
  • Performance and ROI reporting for marketing activities.
  • Creation, execution and analysis of advertising campaigns (online and offline).
  • Management of suppliers and agencies.
  • Development of institutional and promotional materials.
  • Planning and execution of inbound and outbound marketing strategies.
  • Management of campaigns on platforms such as Google Ads, Meta Ads and LinkedIn Ads.
  • Monitoring KPIs and optimizing conversion funnels.
  • Planning and organization of in-person and digital events.
  • Coordination of brand activations, trade shows, workshops and conferences.
  • Liaison with internal and external areas to ensure execution.
  • Content planning and editorial calendar management.
  • Supervision of the production of visual and written content.
  • Monitoring brand engagement and reputation.

Requirements

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field.
  • Postgraduate degree or MBA in related areas.
  • Willingness to travel.
  • Intermediate or advanced English (preferred).
  • Advanced experience with marketing analytics tools (Google Analytics, Meta, etc.).
  • Advanced MS Office skills.
  • Excellent written and verbal communication skills.
  • Experience in planning and executing corporate events.

Benefits

  • Health and Dental Insurance (extendable to dependents: spouse and children)
  • Private pension plan
  • Life insurance
  • Eyeglasses/Contact lens allowance (50% reimbursement, capped at the national minimum wage)
  • Medication assistance (50% discount on prescribed medications)
  • PAE – Legal, Psychological, Social and Financial Support Program (free)
  • Wellhub
  • Credit union
  • Recognition for length of service
  • Profit Sharing (PLR)
  • Childcare assistance
  • Shuttle service (depending on distance)
  • Parking (rotating spaces)
  • On-site cafeteria
  • Flexible working hours

Job title

Senior Marketing Analyst

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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