Working student in Digital Concepts supporting creative digital campaigns for artists at Universal Music. Focus on Social Media and digital communication strategies in the music industry.
About the role
- Leading marketing innovation and growth strategies for Clorox’s key businesses. Shaping brand vision and delivering impactful consumer experiences across multiple channels.
Responsibilities
- Set the BU growth agenda by integrating consumer insights, marketplace trends, and financial priorities into a unified business strategy.
- Build and execute brand and category growth strategies, including an 18-month One Demand Plan that delivers impact across digital and physical channels.
- Architect Clearly Superior Consumer Experiences that accelerate our growth.
- Develop and execute AI-driven strategies into every aspect of the marketing practice.
- Lead innovation strategy and pipeline development—from white-space identification to commercialization—anchored in consumer-forward big ideas.
- Shape brand vision and ensure best-in-class execution across all touchpoints, maximizing engagement, conversion, and long-term brand value.
- Serve as a key member of the BU Leadership Team, influencing resource allocation, planning processes, financial decisions, and transformation initiatives.
- Elevate consumer and brand obsession across the BU, ensuring marketing excellence and driving enterprise-wide capability building.
- Build, inspire, and develop a high-performing marketing organization with a culture rooted in inclusion, creativity, accountability, and continuous learning.
- Partner across Sales, Finance, Supply Chain, R&D, Insights, Digital, and external agencies to drive aligned, end-to-end business outcomes.
Requirements
- 12–15+ years of progressive experience in marketing, brand management, or general management within CPG or related consumer industries.
- Proven track record of meeting or exceeding business objectives in complex, fast-moving environments.
- Demonstrated ability to influence senior leaders, shape strategy, and lead cross-functional teams.
- Strong analytical, financial, and strategic acumen with experience developing business cases, innovation strategies, and forecasting new spaces.
- Deep understanding of consumer insights, competitive dynamics, and omni-channel marketing.
- Experience managing P&L-impacting decisions and contributing to long-term business planning.
- Bachelor’s degree required; advanced degree (MBA or equivalent) considered.
- Fluency in English.
Benefits
- robust health plans
- a market-leading 401(k) program with a company match
- flexible time off benefits (including half-day summer Fridays depending on location)
- inclusive fertility/adoption benefits
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