Lead consumer insights and innovation strategies in Latin America for a global CPG company. Collaborate with marketing directors to enhance growth drivers and capitalize on market trends.
Responsibilities
Lead the consumer-shopper-customer insight development supporting the commercial team
Support the marketing and Mexico and Brasil sales directors with the consumer strategic roadmap
Monitor consumer, cultural, and category trends specific to Latin America
Provide foresight to senior leadership on competitive dynamics, portfolio performance, and category expansion opportunities
Champion packaging and business model innovation
Requirements
15 years in senior CMI roles in global CPGS
Advanced English – Level B2 or higher
Benefits
Health insurance
Professional development opportunities
Job title
Senior Manager, Marketing Planning, CMI – Head of LATAM
Project Intern joining Cargill's Animal Nutrition & Health team to analyze marketing performance. Collaborating with cross - functional teams to create a data - driven marketing dashboard.
Marketing Enablement Coordinator supporting the Strategy and Enablement team at Clio. Identifying workflow inefficiencies and implementing improvements in project coordination and operations.
Werkstudent im internationalen Marketing bei MELAG Medizintechnik in Berlin. Unterstützung in verschiedenen Marketingbereichen inklusive Social Media und Performance Marketing.
Marketing student internship at HYGEN Technologies enhancing brands in hydrogen technology. Involves social media marketing, event planning, and content creation for marketing initiatives.
Senior Marketing Manager at HarperCollins managing marketing campaigns for Zondervan Books. Developing strategies, managing budgets, and collaborating with authors and team members.
Marketing Manager leading the execution of Spotify's Advertising Business Marketing strategy for Mexico. Collaborating with teams to drive demand for advertising solutions in the region.
Marketing Specialist at Canon U.S.A. driving growth through brand campaign execution and influencer engagement. Collaborating with retailers and content creators to maximize product visibility and sell - through.
Retail Marketing Manager driving omnichannel campaigns for SURI, a personal care brand transforming oral care. Collaborating with brands and retailers to optimize marketing strategies and performance.
Proposal Specialist crafting proposals and marketing materials for infrastructure projects at Lochmueller Group. Collaborating with technical experts and project managers for effective client communication.