GO
GovSignalsGTM Lead – Department of War
GTM Lead driving net new government SaaS sales for GovSignals. Building relationships and closing high - value contracts in defense acquisition.
About the role
- Develops and delivers product positioning, messaging, and go-to-market strategies to drive product adoption and market success
- Create go-to-market plans for products/features and lead launches aligning product readiness with marketing and sales enablement
- Own the creation of compelling narratives that clearly differentiate the product and resonate with target personas
- Work hand in hand with Product, Marketing and Sales; collaborate cross-functionally to align on priorities and share insights
- Produce sales enablement collateral—battlecards, one-pagers, pitch decks—to support sales at every stage of the funnel
- Surface actionable market and customer insights through research and engagement and translate them into positioning and GTM plans
Requirements
- Create go-to-market plans for products/features
- Leads the development and execution of launch strategies that align product readiness with marketing and sales enablement
- Develop positioning, messaging, and value propositions
- Collaborate with product, sales, and marketing teams
- Produce sales enablement content and tools (battlecards, one-pagers, pitch decks)
- Strategic thinking and execution
- Strong communication and storytelling
- Cross-functional collaboration
- Market and customer insight
- Outcome-focused and ties activity to product adoption and revenue goals
- Self-starter and takes initiative
- Customer-centric mindset
- Go-to-market strategy development experience
- Sales enablement best practices
- Competitive and market analysis
- Familiarity with product development lifecycle
Benefits
- generous base salary and discretionary company bonus
- 25 days holiday plus an extra paid day off to enjoy your birthday
- Vitality life cover (for health, sight, hearing and dental)
- Aviva pension (via a salary sacrifice scheme)
- life assurance
- income protection
- Flexible working (hybrid basis) and a sustainable work/life balance
- Awesome team culture
- Bright and modern office spaces with a well-stocked kitchen
- Option to bring your dog to work
- 1 fully paid volunteering day per year
- Employee matching charity donation scheme
- Options to lease an Electric Vehicle through our salary sacrifice scheme
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
VΕ
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