Senior Performance Marketing Manager at Uphold, focusing on Google ecosystem for Web - to - App transitions and user acquisition. Leading full - funnel strategies and optimizing marketing campaigns for growth.
About the role
- Performance Marketing Specialist developing and optimizing campaigns for Digital Factory solutions. Collaborating with teams and analyzing marketing performance in a B2B context.
Responsibilities
- Development and management of performance marketing campaigns
- Generation of high-quality traffic & increase the visibility of the Digital Factory
- Effective management of the performance marketing budget
- Execution of regular A/B tests
- Preparation and presentation of detailed performance reports
- Confident handling of CRM data and marketing automation tools
Requirements
- Many years of experience in B2B performance marketing
- Solid knowledge in developing and optimizing marketing campaigns
- Strong analytical skills
- Experience with tools such as Google Analytics, Tag Manager and conversion tracking
- Practical experience working with CRM systems and marketing automation tools
- Ability to make data-driven decisions
- Close collaboration with sales, product and customer success teams
Benefits
- Flexibility & digital work — work hybrid or remote (throughout Germany)
- High-quality IT equipment and company mobile phone (iPhone)
- Modern, centrally located offices in Munich, Burghausen, Leipzig, Halle, Lübeck and Ringkøbing
- Training opportunities and language courses
- Future-oriented support & subsidies
- €50 monthly salary extra with the SpenditCard
- €315 bonus for the birth of your child
- €315 bonus for your wedding
- Subsidized occupational pension scheme
- Subsidized daycare (KiTa) fees
- Contribution towards computer glasses
- Corporate Benefits
- Bonuses for special occasions
- Fitness & relaxation
- Urban Sports Club membership
- JobRad (company bike)
- On-site mobile massages
- Regular company and team events
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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