Performance Marketing Specialist developing and optimizing campaigns for Digital Factory solutions. Collaborating with teams and analyzing marketing performance in a B2B context.
Responsibilities
Development and management of performance marketing campaigns
Generation of high-quality traffic & increase the visibility of the Digital Factory
Effective management of the performance marketing budget
Execution of regular A/B tests
Preparation and presentation of detailed performance reports
Confident handling of CRM data and marketing automation tools
Requirements
Many years of experience in B2B performance marketing
Solid knowledge in developing and optimizing marketing campaigns
Strong analytical skills
Experience with tools such as Google Analytics, Tag Manager and conversion tracking
Practical experience working with CRM systems and marketing automation tools
Ability to make data-driven decisions
Close collaboration with sales, product and customer success teams
Benefits
Flexibility & digital work — work hybrid or remote (throughout Germany)
High-quality IT equipment and company mobile phone (iPhone)
Modern, centrally located offices in Munich, Burghausen, Leipzig, Halle, Lübeck and Ringkøbing
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