Digital Product Manager for PNC's Digital Marketing organization managing localization efforts and performance metrics. Responsible for supporting translation and improving digital content across various platforms.
About the role
- Online Marketing Manager developing integrated marketing campaigns in collaboration with marketing and design teams. Improving visibility via SEO, SEM, and social media strategies for a SaaS company.
Responsibilities
- In close collaboration with the marketing, design and product teams, you will develop integrated marketing campaigns, optimize our marketing and sales funnels, and ensure our messages are communicated effectively.
- You are responsible for improving our search engine visibility and managing paid advertising campaigns to generate qualified leads.
- You will develop and implement strategies for our social media presence to strengthen our brand on platforms such as LinkedIn, Twitter and other relevant channels.
- You will develop a comprehensive content strategy and create high-quality content for various channels to reach and engage our target audiences.
Requirements
- You have extensive professional experience in online marketing, ideally in a B2B SaaS company or an agency.
- You possess solid expertise in strategic brand marketing and a strong understanding of B2B audience needs.
- You can leverage meaningful data—such as market research findings, conversion rates and ROI analyses—to continuously optimize our lead generation and marketing strategies.
- You have excellent German and English skills to work effectively in an international environment.
- Experience in FinTech is an advantage but not required.
Benefits
- Flexible working hours: You can structure your working hours flexibly.
- Work environment: We offer you the opportunity to help shape your work and support hybrid working and workations.
- Hardware: You can choose the hardware that best suits you.
- Team culture: We organize monthly team events as well as two major team events per year.
- Professional development: You have opportunities for further training and personal development.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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