Identify and capture customer problems and opportunities
Leverage those to develop short-term and long-term new product development strategies and innovative solutions that respond to customer needs, competitive offerings, and changes in market and business priorities
Develop segment and business reviews; work closely with stakeholders to ensure broad alignment of strategies and execution plans
Support sales growth, retention and profitability through strategic planning and execution of marketing programs
Lead new product launches including target customer selection, value proposition development, and pricing
Support marketing strategy including creating and implementing strategies and plans for products and programs
Collaborate with other departments to produce world-class marketing collateral materials and manage the development of marketing and sales aid/promotional materials to effectively promote and sell our products
Requirements
Pursuing an MBA degree in Marketing with an anticipated graduation date of December 2026 or May/June 2027
Two years of professional experience pre-MBA
Leadership and influencing skills with the ability to drive self, influence others and provide recommendations to senior leadership
Project management skills with strong analytical, critical thinking and problem-solving skills
Ability to manage competing priorities
Ability to collaborate in diverse, cross-functional teams and environment
Ability to cultivate relationships with internal and external customers
Strong communication, organization and presentation skills
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