Senior Marketing Manager leading marketing strategy at Woodstock Legal Services. Build content and brand awareness to attract lawyer consultants and clients.
About the role
- Marketing Manager at CNA assisting in the development and execution of marketing strategies. Collaborating across teams to support marketing campaigns and analyze performance metrics while driving brand messaging.
Responsibilities
- Assist in the execution of marketing initiatives and campaigns.
- Collaborate with business segment leadership, marketing peers, and other internal teams.
- Track project timelines, coordinate meetings, and manage communication.
- Help coordinate media and sponsorship opportunities.
- Conduct research to identify market trends, customer needs, and competitive activity.
- Assist in gathering and analyzing data to track campaign performance.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 7 years of experience in a marketing or communications role, with a focus on supporting marketing campaigns, media, or branding efforts.
- Experience in insurance, particularly Commercial Property and Casualty, a plus.
- Excellent verbal and written communication skills.
- Ability to manage multiple tasks with strong attention to detail and accuracy.
- Strong organizational and timely, proactive communication skills.
- Understanding of marketing fundamentals, including branding, messaging, and media strategies, as well as relevant digital channels and platforms.
- Proven ability to develop messaging that furthers CNA's brand and positively positions CNA in the marketplace.
- Strong interpersonal skills.
Benefits
- CNA offers a comprehensive and competitive benefits package to help our employees – and their family members – achieve their physical, financial, emotional and social wellbeing goals.
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