Marketing Analyst for Volkswagen Caminhões e Ônibus developing advertising strategies and managing brand communications through digital and traditional media.
About the role
- Senior Business Manager driving sales strategies and managing business growth for the Acosta Group's marketing services. Leading customer relationships and strategic business plans to achieve key business objectives.
Responsibilities
- Deliver principal goals in volume, share, and sales fundamentals (Merchandising, Assortment, Pricing, Shelving) for assigned customers—efficiently and cost-effectively.
- Achieve sales results while maximizing company revenue through brokerage, commissions, and bonuses.
- Develop and sell strategic Customer Business Plans. Align cross-functional teams—including Sales, Marketing, Technology, and Retail—to execute in-store presence and business objectives.
- Serve as the primary contact for principal-specific issues. Build and maintain strong relationships with customers, principals, and trade partners.
- Identify and pursue new business opportunities. Demonstrate pioneering skills to expand principal portfolios and drive volume growth.
- Manage trade-marketing funds in accordance with company and principal policies. Minimize sales-related deductions and ensure financial accountability.
- Monitor market pricing and competitive activity. Provide timely feedback and insights to principals and internal teams to refine strategies.
- Utilize advanced tools (Excel, PowerPoint, RW3, IRI Analyzer) to develop conceptual presentations and improve business outcomes.
- Mentor Business Managers, Account Managers, and Retail Selling Organization members. Share learnings and best practices to build organizational capacity.
- Provide actionable feedback to General Managers and principals. Proactively manage personal development and stay current on industry trends and initiatives.
Requirements
- Education: Bachelor’s degree or equivalent work experience in the industry required.
- Experience: Proven track record in sales capacity with a food broker or major national company. Prior experience must demonstrate sales skills and the ability to manage and direct others.
- Skills: Proficient in a variety of software packages used to support the sales function.
- Physical Requirements: Ability to travel, Strong listening and visual acuity, Manual dexterity for technology use
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
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