Produce high-quality copy with a healthcare angle for blogs, emails, ads, video scripts, sales collateral, webpages/landing pages, and other copy needs
Research keywords, align with search intent, structure posts (H1/H2s), optimize meta data, recommend internal links, and help track SERP movement
Manage the cross-channel content calendar: draft posts, short videos, carousels, and stories; publish, engage, and report
Adapt voice by platform while protecting each brand’s identity
Prep questions, run short interviews, and translate insights into credible, quotable content
Assist with sales conference logistics such as scheduling, booth coordination, registration, and other tasks
Collaborate closely with the Digital Marketing Manager to develop content ideas and report on performance
Other duties as assigned
Requirements
Bachelor’s degree in Journalism, Marketing, Communications, English, or equivalent experience
2 years of industry experience (we’ll consider standout recent grads with exceptional portfolios)
Proven copywriting experience at an organization, publication, internship, or equivalent; portfolio/samples required
Some experience interviewing subject matter experts
Working knowledge of SEO best practices (keyword research, search intent, on-page best practices, SERP analysis)
Knowledge of social media best practices for LinkedIn, Instagram, and Facebook
Experience working in Wordpress, HubSpot, Semrush, or previous healthcare experience preferred
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