HF
HP FranceSenior Manager – Retail Marketing
Senior Manager leading global marketing strategy for retail technology and incubation initiatives. Building a marketing function and driving growth across every touchpoint with a focus on innovation.
About the role
- Create campaign roadmaps
- Build and drive the vision for campaigns
- Create comprehensive plans for campaign execution
- Lead campaign execution, ensuring timely and effective delivery
- Identify and segment target audiences
- Monitor and measure the effectiveness of campaigns
- Perform strategic customer and marketing analyses
- Develop engaging assets that resonate with our target audiences
- Collaborate with internal teams and external partners
- Provide regular updates and reports to key stakeholders
- Keep abreast of emerging trends and best practices in marketing
Requirements
- 6-8+ years’ experience in B2B marketing
- Strong adaptive and curious mindset
- Strategic business acumen
- Solid understanding of inbound/content marketing and advertising
- Proven success in partnering with business stakeholders
- Exceptional communication
- Budget management
- People-first approach
- Problem-solving
- Detail-oriented
- Project management
- Preferred marketing technology experience: Salesforce, Kentico, HubSpot, Monday.com
Benefits
- Day 1 Benefits Coverage with low cost Medical, Vision and Dental
- Day 1 Paid-time Off and Vacation
- 4.5% Company Match 401(k) Plan
- $500 Annual Company-paid Lifestyle Benefit
- Competitive Compensation and Bonuses
- Company-paid Life and Disability Insurance
- Employee Stock Purchase Plan
- Training and Advancement Opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
HB
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