Growth Experience Team Lead driving customer experience initiatives for Yodeck's SaaS platform. Overseeing UI/UX design, conversion optimization, and customer journey analytics.
Responsibilities
Oversee the end-to-end customer journey, working closely with the Marketing and Product Growth teams to translate business goals into measurable improvement
Strong focus on the web based customer customer touchpoints to design high-impact UI and interaction flows (Figma/Sketch), delivering production-ready specifications
Lead hypothesis-driven Conversion Rate Optimization (CRO): hypothesize, design and run A/B and multivariate tests; analyse the results and iterate to gain meaningful gain
Build dashboards and run funnel analysis (GA4, HubSpot etc), to identify conversion bottlenecks and activation gaps at key touchpoints in the customer journey
Conduct qualitative research (user interviews, usability tests, session replay analysis) and quantitative analysis to validate hypotheses and inform design decisions
Create and maintain the customer journey maps, experiment briefs, success metrics, and a roadmap of experiments and UX initiatives
Collaborate closely with Product, Marketing, Rev Ops, Revenue, Support, and Engineering to align on definitions, activation criteria and experiment rollout
Ensure accessibility and performance best-practices are met for conversion-critical pages/flows. Communicate learnings and impact clearly to stakeholders
Over time, build out a growth experience team to increase the velocity and depth of tests across the key touchpoints across the customer journey
Your key interactions will be: Product Growth, who own the in-product user experience, together with the Marketing Design and Web Development and Lifecycle Marketing.
Requirements
4–7+ years experience in UX/Product Design, growth, or CRO with demonstrable A/B performance testing and funnel optimisation experience, B2B SaaS strongly preferred
Strong visual and interaction design skills (Figma / Sketch / Adobe XD) + proven ability to produce production-ready UI specs. Competent to create web pages on Wordpress
Hands-on experimentation: test design, sample size calculations, power analysis, result interpretation and test rollouts. Familiar with A/B test platforms such as VWO
Curious mindset, with a strong analytics bias, comfortable with event-based analytics Google Analytics (GA4) and other analytics queries is a major plus.
Excellent qualitative research skills: running user interviews, usability testing, session replay analysis (FullStory/Hotjar).
Proven track record of cross-functional collaboration with web designers and developers, product growth teams and engineering.
Excellent written and verbal communication - can translate complex analysis into clear stakeholder recommendations.
Benefits
Competitive salary
Company-wide bonus scheme and a great Stock Option plan
Amazing workplace, certified as Great Place to Work
Hybrid Work From Home policy
Office gym, nutritionist, and meal vouchers
Individual training budget for professional development
Private medical insurance plan
Fun and collaborative start-up environment (with amazing offices!)
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