Hybrid Director, Advertising and Promotional Material

at Diabetes Youth Families

• Job title: Director, Advertising and Promotional Material
• Job type: Full Time
• Experience level: Lead
• Salary: $169,275 - $253,913 per year
• Degree requirement: Bachelor's Degree
• Tech skills: Vault
• Location requirements: Hybrid, Acton, United States

About the role

• Lead end-to-end regulatory review and approval of global promotional materials for Insulet's Omnipod medical device platform; manage teams, SOPs, Veeva, and cross-functional compliance.

Responsibilities

• Own and manage the global advertising and promotional material lifecycle—from concept development through regulatory review, approval, and post-market monitoring
• Establish and maintain robust SOPs and workflows for promotional material creation, review, and approval across all regions
• Serve as the process owner for promotional review systems (e.g., Veeva Vault), ensuring timely and compliant execution
• Lead continuous improvement initiatives to streamline review cycles and enhance cross-functional collaboration
• Lead the formal review and approval process for all promotional materials, ensuring compliance with FDA regulations (21 CFR Part 801, 812), EU MDR Article 7, and other applicable global standards
• Chair the cross-functional review body, coordinating input from Regulatory, Legal, Clinical, and Medical Affairs
• Maintain documentation and audit readiness for all approved materials, including substantiation of claims and version control
• Monitor evolving regulatory guidance and proactively update processes and training to ensure ongoing compliance
• Partner with Marketing, Product Management, and Clinical teams to ensure promotional messaging is accurate, evidence-based, and aligned with product labeling and intended use
• Provide strategic input during campaign planning to ensure regulatory feasibility and risk mitigation
• Oversee the development of promotional assets including digital campaigns, print collateral, social media content, and trade show materials
• Lead and mentor a team of regulatory reviewers and marketing professionals involved in promotional content development
• Develop and deliver training programs for internal stakeholders on compliant advertising practices and regulatory expectations
• Foster a culture of accountability and excellence in promotional compliance

Requirements

• Bachelor’s degree in Life Sciences, Marketing, Communications, or related field; advanced degree preferred
• 10+ years of experience in medical device advertising and promotional review
• At least 5 years in a leadership role
• Deep knowledge of FDA, EU MDR, and global regulatory requirements for medical device advertising and labeling (including 21 CFR Part 801, 812; EU MDR Article 7)
• Proven experience managing promotional review processes and systems (e.g., Veeva Vault)
• Strong leadership, communication, and project management skills
• Ability to translate complex regulatory requirements into actionable guidance for marketing teams
• Experience with global regulatory environments (e.g., Canada, LATAM, APAC) (preferred)
• Familiarity with digital marketing compliance, including social media and influencer content (preferred)
• Strong analytical skills and attention to detail in claim substantiation and risk assessment (preferred)
• Comfortable working in a matrixed organization with multiple stakeholders
• Willingness to travel up to 25%

Benefits

• Hybrid working arrangements
• Up to 25% domestic and international travel (role requirement)