MI
Mercari, Inc.Senior CRM Specialist
Senior CRM Specialist managing CRM initiatives for Mercari's product offerings including Merpay and Mercoin. Leading strategy and project execution for optimizing customer experiences.
About the role
- Support and help deliver the central proposition strategy, ensuring we create market-leading experiences delivering enhanced retention and brand loyalty.
- Collaborate with Data, Product management and operation teams to ensure that proposition efforts align with broader business goals.
- Work with best-in-class partners to accelerate proposition initiatives
- Become a subject matter expert of internal and external bonus and reward systems.
- Collaborate with the proposition, local CRM & VIP teams to ensure ComeOn are utilising the best mechanics for cost effective promotions.
- Support the continual global and local promotions and performance.
- Monitor and analyse performance metrics related to personalisation efforts and provide regular reporting and recommendations to senior management.
- Stay up to date with industry trends and best practices related to personalisation and incorporate them into our strategy as appropriate.
Requirements
- 1-2 years in an CRM/Promotions role within iGaming.
- Solid understanding of Casino, Live Casino & Sports product verticals
- Passion for delivering best-in-class experiences for customers.
- An interest and willingness to learn promotion / campaign analysis.
- A self-starter who can deliver personalisation from inception to being in the “customer’s hands”.
- Good organisation and time-management skills.
- Social and loves working in a multicultural environment
- Strong communication skills with the ability to collaborate with many different stakeholders across a high paced company.
Benefits
- A competitive remuneration package inc. a company bonus scheme! 💰
- Fantastic quarterly team events and weekly company events 😎
- A one-time Hybrid Allowance of €250 to help you set up a comfortable workstation at home (we’re truly Hybrid!)
- On top of our Hybrid work arrangement, up to 40 days a year to work fully remote from anywhere 🌍
- A comprehensive, International private Health Insurance.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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