Account Executive managing customer relationships and driving sales growth in foodservice distribution. Coordinating sales teams and ensuring account service alignment with customer contracts.
About the role
- Account Liaison promoting hospice services to healthcare professionals and enhancing relationships within the medical community. Increasing awareness and driving patient referrals to hospice care.
Responsibilities
- Develop and implement a comprehensive marketing strategy to enhance the visibility and reputation of our hospice services.
- Build and nurture relationships with physicians, hospitals, nursing homes, assisted living facilities, and other healthcare providers to drive patient referrals.
- Collaborate with the internal team to create compelling marketing materials, presentations, and other collateral that effectively communicate the benefits of our hospice care.
- Organize and participate in healthcare events, seminars, and conferences to showcase our services and establish a strong presence in the industry.
- Analyze market trends and competitive landscape to identify opportunities for growth and differentiation.
- Maintain a thorough understanding of our hospice services, regulations, and industry standards to address inquiries and concerns from potential partners.
- Utilize various marketing channels, including digital platforms and traditional media, to reach targeted audiences and generate leads.
- Track and report on marketing campaign effectiveness, lead generation, and conversion rates.
- Collaborate with the admissions team to ensure a smooth transition for referred patients and their families into our hospice program.
- Stay up-to-date with industry developments and changes in healthcare regulations that could impact our marketing efforts.
Requirements
- Proven experience in healthcare marketing, with a focus on hospice or palliative care preferred.
- Strong understanding of the healthcare industry, regulations, and patient care processes.
- Excellent communication, presentation, and interpersonal skills.
- Ability to build and maintain relationships with healthcare professionals and facilities.
- Creative thinker with the ability to develop innovative marketing strategies.
- Proficiency in digital marketing tools and platforms.
- Strong organizational skills with the ability to manage multiple tasks and priorities.
- Results-driven mindset with a proven track record of achieving marketing goals.
- Compassionate and empathetic nature, understanding the sensitivities of hospice care.
Benefits
- Highly Competitive Salary and Bonus Opportunity
- Paid Weekly
- 401K with Company Match
- Medical, Dental and Vision Insurance
- Generous PTO Plan
- Six Paid Holidays
- Employee Centered Patient Focused Organization
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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