About the role

  • Associate Manager leading Taco Bell's value communications marketing strategy through multi-channel campaigns. Collaborating with cross-functional teams to drive brand engagement and unlock love for Taco Bell.

Responsibilities

  • Support brand marketing campaigns/commercials for Taco Bell’s value-focused communications in partnership with cross-functional and agency teams
  • Champion the creation of integrated and intentional creative expressions from our strategic platforms
  • Partner with cross-functional teams, including Public Relations, Digital, Social, Media to develop robust, multi-channel activations that effectively engage target consumers
  • Progress key workstreams around creative development from in-store merchandising to paid media
  • Build relationships and collaborate with cross-functional peers to capture inputs from multiple points of view
  • Interpret and use consumer insights to inform decision-making
  • Help prepare presentations for partners at all levels that effectively explain business challenges, proposed solutions and roadmaps to launch
  • Manages a quarterly value audit, keeping their pulse on the category and sharing relevant strategies and campaigns with the wider team.
  • Supports the development of creative briefs and routes designated promotional creative to ensure end to end delivery, brand consistency and execution.

Requirements

  • 4+ years of experience in brand management or related roles
  • BA or BS Degree; MBA preferred
  • Ad agency experience is a plus
  • 1-2 years’ experience with project management, cross-functional coordination/organization
  • 1+ years’ experience with creative or communication brief writing
  • Microsoft Office, Strong PowerPoint skills a must
  • Strong internal motivation, intellectual curiosity, logical yet flexible thinking, and desire to have a large impact on our organization.
  • Strong organizational skills, with the ability to work independently and multi-task in a complex, fast-paced, and deadline-driven environment.
  • Resourceful nature, with strong problem-solving and interpersonal communication skills

Benefits

  • Hybrid work schedule (onsite expectation Tues, Wed, Thurs)
  • Onsite childcare through Bright Horizons
  • Onsite dining center and game room (yes, there is a Taco Bell inside the building)
  • Onsite dry cleaning, laundry services, and carwash
  • Onsite gym with fitness classes and personal trainer sessions
  • Up to 4 weeks of vacation per year plus holidays and time off for volunteering
  • Generous parental leave for all new parents and adoption assistance program
  • 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
  • Comprehensive medical & dental including prescription drug benefits and 100% preventive care
  • Discounts, free food, swag and… honestly, too many good benefits to name

Job title

Associate Brand Manager, Value

Job type

Experience level

JuniorMid level

Salary

$109,400 - $118,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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