Hybrid Brand Manager – Parental Leave Cover, 12-month Contract

at Legacy Group International

• Job title: Brand Manager – Parental Leave Cover, 12-month Contract
• Job type: Contract
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Sydney, Australia

About the role

• Brand Manager shaping ESR's representation across APAC through strategic marketing efforts. Collaborating with regional teams on brand initiatives and ensuring consistency across markets.

Responsibilities

• Support the execution of ESR’s APAC brand strategy, ensuring consistency and alignment across regional markets and customer touchpoints.
• Partner with local brand champions and cross‑functional teams to co‑create and deliver marketing tools and collateral that support business priorities.
• Manage brand assets, approvals and governance to maintain strong visual and verbal consistency.
• Support the rollout of new brand initiatives, including visual identity updates, collateral development and internal engagement activity.
• Review and analyse brand and marketing performance, translating insights into practical recommendations for improvement.
• Refine and elevate key business presentations and high‑impact materials as required.
• Build and manage relationships with external partners including design and communications agencies, signage contractors and production suppliers.
• Identify and implement innovative marketing tools, platforms and resources to continually enhance brand and marketing effectiveness.
• Proof Group marketing content prior to distribution, ensuring all materials are accurate, polished and on brand.
• Build and maintain a strong library of case studies and testimonials that showcase ESR’s story and success.
• Track, measure and report on brand and marketing performance to support continuous improvement.
• Own and maintain the **ESR Group Marketing Toolbox**, ensuring content remains current, accessible and streamlined across regional SharePoint sites.
• Support the ongoing evolution of marketing templates in collaboration with the Senior Brand Manager, providing creative input and direction where required.
• Proof marketing content with the Senior Brand Manager and manage distribution, ensuring consistency, quality and brand alignment.
• Own and manage **Templafy** as the core brand enablement platform for the business.
• Act as a guardian of the ESR brand, ensuring it is represented accurately, consistently and confidently at all times.
• Support the wider business with ad hoc brand and marketing projects as required.
• Coordinate with regional and local teams to support campaigns, partnerships and digital content that elevate brand awareness and engagement.
• Ensure cultural relevance and local compliance while maintaining strong global brand integrity.
• Work with internal stakeholders and external agencies to manage creative production and ensure timely, high‑quality delivery of brand materials.

Requirements

• Tertiary qualified in marketing, communications or other relevant discipline.
• +5 years’ marketing experience with proven exposure to strategic brand and property marketing, including experience operating within a Group or regional structure
• Proven ability in developing and executing brand strategies across multiple markets
• Experience managing external agencies and creative partners
• Excellent MS Office skills, strong knowledge of Adobe programs (Photoshop, InDesign, Illustrator), and Canva
• Knowledge of Templafy and Hubspot a plus but not critical
• Strong project management skills
• Functional technical skills
• Excellent written and verbal communication skills
• Enthusiasm and creative team player
• Customer focused
• Organised and efficient
• Problem solving abilities
• Strong time management skills