Marketing Specialist managing partner programs for technology client and their gaming platform. Leading campaign strategies, monitoring performance, and driving growth through marketing initiatives.
Responsibilities
Responsible for managing partner programs and engagements to cultivate a broad base of customers for technology client and their gaming platform.
Garner internal cross-functional support to co-invest with partners and lead negotiation.
Monitor, ideate and optimize campaign strategies based on business metrics.
Lead innovation across consumer journey, creative and media strategies.
Identify opportunities to drive next phase of growth by exploring consumer segments, media channels, and creative formats.
Requirements
BA/BS degree or equivalent experience
4-6 years of experience in strategy, comms planning, consumer marketing, and/or product/platform marketing.
Experience in partner management or platform marketing is preferred. Understanding of telco, consumer electronics or digital content is a plus.
Ability to influence at all levels and work effectively across functions and geographies. Lead non-hierarchical, multi-country, cross-functional working teams.
Familiarity with digital campaign management and leading digital ad platforms.
Project management experience. Track record of effectively delivering large-scale and/or multiple projects at one time in a fast-moving environment
Technology/online industry experience, knowledge of online products and marketing techniques, and experience in working with agencies.
Experience in partner marketing, working with gaming developers, carriers, OEMs and/or e-wallets.
Exceptional verbal and written English communications and presentation skills.
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