About the role

  • Werkstudent CRM role supporting marketing and sales initiatives at Volkswagen. Engaging in CRM measures and collaborating on innovative solutions.

Responsibilities

  • Support the development of CRM initiatives, email campaigns and in-car communications
  • Assist with implementing initiatives in Salesforce
  • Test new features
  • Present work results
  • Analyze open, click and conversion rates, as well as reporting and KPI tracking
  • Coordinate requirements with other departments

Requirements

  • Students (Bachelor with at least 89 ECTS credits or Master) in (Business) Informatics, Business Administration (BWL), Digital Business, Marketing/Communication Sciences, or a comparable field of study
  • Good to very good academic performance
  • German language level B2
  • Affinity for sales
  • Understanding of CRM concepts (leads, opportunities, open rates)

Benefits

  • Remote work: Up to 40%
  • Support in developing CRM initiatives
  • Access to cutting-edge technologies and creative solutions
  • Inspiring work environment

Job title

Working Student CRM (m/f/d)

Job type

Experience level

Entry level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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