This role involves a dual study program in Marketing Management and Media Communication. Responsibilities include strategy development, event organization, and collaborative projects.
VB
Hybrid Marketing Consultant – Exclusive for Black and Brown Professionals
Posted 3 months ago
About the role
- Marketing Consultant defining strategies and customer focus for Vivo Empresas. Engaging with small and medium businesses in Brazil to enhance growth.
Responsibilities
- Develop and implement customer acquisition and retention strategies, monetization policies and offer clustering to reduce cancellations (churn) and increase revenue;
- Define and monitor segment KPIs and ensure governance of the customer base (churn, acquisition and retention);
- Conduct studies on customer behavior, map opportunities, monitor competitor activities and evaluate offer performance;
- Apply statistical models and analytical tools (K-means, Big Deals, Python, R, etc.) to manage the customer base;
- Identify operational opportunities and propose improvements to negotiation processes and tools;
- Work with commercial and product teams to align strategies and implement actions;
- Create presentations, reports and metrics;
- Lead executive monitoring committees.
Requirements
- Advanced Excel and PowerPoint;
- Knowledge of SQL, Teradata, Power BI and automation tools;
- Experience applying and using AI tools;
- Strong verbal and written communication skills;
- Curiosity, willingness to learn and energy to engage stakeholders;
- Ability to synthesize information and strong logical reasoning;
- Experience in Marketing, especially in planning, pricing, analysis and metrics.
Benefits
- Choose the benefit that best suits you and your dependents via a digital platform with multiple categories such as Gym, Meal Voucher (VR), Food Allowance (VA), Pharmacy Aid, Medical and Dental Assistance and Life Insurance;
- Company mobile phone. Yes, a brand-new smartphone for you!
- Unlimited voice and data plan! Yes, unlimited! With the best mobile network, even faster with Vivo 5G!
- An exclusive Vivo offer with special discounts on landline, broadband, TV and apps;
- Eligible to receive an annual Bonus or PPR (performance-based bonus);
- Plan your future through a private pension plan;
- Have children? You will be entitled to a subsidy to help with school, daycare or babysitter expenses;
- Work in an environment that respects your personality, your style of dress and your way of being, where you can be authentic. #VemdeVocê
- Work remotely up to 2 times per week. #Mobility
- Flexible working hours;
- Enjoy a day off (Day Off) to celebrate your birthday;
- Participate in one of the largest corporate volunteering programs to help transform the world;
- Take advantage of our Educational Development Program that offers partnerships with educational institutions at a discount; certifications and online courses;
- Grow your career through our Internal Recruitment Program, in Brazil or abroad — we are present in more than 17 countries! #VivoMinhaCarreira
- Count on a range of initiatives to improve your physical, emotional and social health! We have #VivoBemEstar, which encourages our team to adopt healthy habits and a better quality of life!
- All our vacancies are open to people with disabilities and/or rehabilitated individuals. We have a culture that values diversity, differences and people’s potential! #VivoDiversidade
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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