Manage client accounts and grow business in Personal Lines Insurance. Deliver exceptional service while handling quotes, policies, and sales opportunities.
About the role
- Marketing Manager Lead for USAA specializing in health insurance. Oversee marketing campaigns and event planning to drive growth and brand awareness.
Responsibilities
- spearhead event planning and execution
- contribute to diverse business content creation
- drive long-term profitable growth by leading the development of comprehensive marketing strategies deployable through integrated channels
- Tracks, analyzes and evaluates strategic effectiveness through the utilization of financial metrics such as ROI and ROO
- Leads the strategic definition and design of implementation plans and centrally manages the marketing strategy and solution development with a focus on actionable programs
- Creates, facilitates and executes marketing campaigns across multiple channels
- Responsible for ongoing management of agency resources, campaign and channel plans and related budgets
- Develops partnerships with various internal and external resources
- Ensures the on-time, orderly flow of all projects from initiation to release through responsible project delivery execution
Requirements
- Bachelor’s Degree; OR 4 years of related experience may be substituted in lieu of degree
- 8 or more years of relevant business support and/or general analysis experience
- Demonstrated leadership experience
- Subject-matter-expert knowledge of Microsoft Office Tools to include Word, Excel and Access
- Subject-matter-expert knowledge of relevant industry data sources
Benefits
- comprehensive medical, dental and vision plans
- 401(k)
- pension
- life insurance
- parental benefits
- adoption assistance
- paid time off program with paid holidays plus 16 paid volunteer hours
- various wellness programs
- career path planning and continuing education
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