Account Director for Advocacy managing patient engagement strategies at Real Chemistry. Building relationships with advocacy organizations and leading complex client accounts.
About the role
- Senior Account Executive in PR agency focusing on hospitality and lifestyle accounts. Engaging in strategic communications plans and creative programmatic ideas while managing multiple clients.
Responsibilities
- Proactively pitch story ideas to achieve maximum editorial placement across your clients
- Participate in the creation of strategic communications plans. Ideate, template and organize ideas as well as present to clients.
- Brainstorm creative programmatic ideas and generate corresponding publicity strategies to enhance PR campaigns, going beyond the role of the traditional press office
- Support senior team on campaign execution, including programming, activations and events
- Facilitate smooth day-to-day function of each account team, providing support from above and below as requested and required.
- Consistently produce high quality internal and external communications content
- Support with event logistics pertaining to partnerships and collaborations
- Analyse coverage across online and print, and leverage added value from all PR activity
- Conduct research on both brands, products, and industry to support the development of client plans and new business proposals
- General media monitoring across clients and all competitors
- Develop weekly and monthly media reports for clients
- Oversight and compilation of weekly client agendas and recaps
- Management of Account Coordinators and Interns
Requirements
- 3-4 years of relevant working experience; Lifestyle, Hospitality, F&B PR experience is preferred
- Superior knowledge of media landscape and existing media contacts
- Successful placement of client news in relevant luxury, lifestyle media
- Ability to manage multiple accounts simultaneously
- Excellent written and verbal skills
- Understanding the influencer and digital world
- Exhibits creative thinking
- A team player who is invested and dedicated
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